Stand-up was a big part of what made Comedy Central who they are today, but they became less associated with it over time. Comedy fans knew they had standup, but didn’t necessarily seek it out on the channel. We wanted re-establish CC as a destination for sure-fire killer stand-up every Friday night in January.

Unicorns are rare, and so is finding curated content these days. People are constantly having to surf and click until they find what sticks. Comedy Central’s Stand-Up Month offered an easy-to-grasp expertly curated experience where you could find Comedy thats perfect for you.